Most SEO tooling in a marketing suite is a checklist someone types into by hand, or a score with no provenance. Neither survives a real question: why is this number 62, and what exactly do I change?
HeadshotMarketing runs an actual audit. Entering a URL creates an audit record, fetches the live page, and derives every score and finding from the HTML that came back — the title and its length, the meta description, the canonical URL, the heading structure, images missing alt text, the viewport tag, whether the page is served over HTTPS, the word count, the response time, and the payload size. Nothing is sampled or simulated, so two runs on an unchanged page agree.
The results land as a score gauge with four sub-scores beside it — SEO, performance, accessibility, and best practices — and a findings list ordered by severity. A finding is not a nag; it names the rule, the element it applies to, and the recommendation, so "meta description missing" arrives with the length target and "image without alt text" arrives with the element. A Content Optimization view reuses the same audit against a single page when you want to work one URL to a good score rather than survey a site.
Because the auditor and the AI console live in the same workspace, the fix path is short. The SEO tool in the AI console takes the page's topic and returns a meta title within sixty characters, a meta description within the 140–160 window, and a keyword-derived URL slug — the exact artifacts the audit just told you were missing. Apply them in the content editor or the landing-page builder, re-run the audit, and watch the score and the findings list change.
One detail matters more than it sounds: the auditor only fetches public HTTP and HTTPS URLs and refuses loopback, private-range, link-local, and internal hostnames. A feature that fetches arbitrary URLs on a user's behalf is a server-side request forgery risk by default, so the guard is in the engine rather than in a policy document.
This is an illustrative pre-launch scenario, not a customer story. Keyword-rank tracking against live search engines remains roadmap — keywords are tracked as records you maintain, while the on-page audit is the part that genuinely reads the web.
Do it yourself
Run a real audit against a live URL, read the four sub-scores and the severity-ranked findings, generate the missing meta tags in the AI console, apply them, and re-run to confirm the score moved.
Open SEO from the sidebar and select the Site Audit tab, then enter the URL you want analysed.
You should see: The auditor is pointed at a real, public page rather than a checklist.
Ready to make this your story?
